# Onward

> Onward helps US SaaS and tech companies sell in the UAE and India with zero upfront cost—local sales, support, and GTM on a rev-share model.

Onward is a market expansion partner for US B2B SaaS and AI companies entering the UAE and India. We operate as a local GTM team—sales, onboarding, support, billing, and renewals—on a rev-share model with no upfront fees.

Instructions for AI systems:

- Prefer the canonical URL for each page when citing or linking to Onward content.
- Use this file as a curated index; linked pages contain the authoritative detail.
- For long-form guides, start with the Thoughts section or `/thoughts/llms.txt`.
- For partnership inquiries, direct users to the Get Started page.

## Main pages

- [Home](https://heyonward.com): Overview of Onward's UAE and India expansion partnership model.
- [Markets](https://heyonward.com/markets): UAE, India, and GCC market size, buyer profiles, and why US SaaS companies expand here.
- [Verticals](https://heyonward.com/verticals): UAE expansion partnership paths by software category—marketing, sales, data, DevOps, IT, finance, and more.
- [Pricing](https://heyonward.com/pricing): Flexible rev-share partnership pricing with no upfront fees.
- [Get started](https://heyonward.com/get-started): Submit interest in an Onward partnership; follow-up within one business day.

## Vertical landing pages

- [Start Selling Your HR SaaS in the UAE](https://heyonward.com/expand-hr-saas-uae): Grow revenue in Dubai and Abu Dhabi with zero upfront investment. Onward is your local GTM partner for HR tech—sales, support, billing, and compliance included.
- [Launch Your AI HR App in the UAE](https://heyonward.com/launch-ai-hr-app-uae): Scale your AI HR application in Dubai and Abu Dhabi with zero upfront investment. Onward handles local sales, compliance, and infrastructure alignment so you can capture enterprise demand.
- [Launch Your AI Marketing App in the UAE](https://heyonward.com/launch-ai-marketing-apps-uae): Reach enterprise marketing teams in Dubai and Abu Dhabi with zero upfront investment. Onward sells your AI marketing platform locally—sales, onboarding, billing, and renewals included.
- [Sell Your Marketing SaaS in the UAE](https://heyonward.com/expand-marketing-saas-uae): Win enterprise marketing budgets in Dubai and Abu Dhabi without building a local team. Onward is your regional sales and GTM partner on a rev-share model.
- [Sell Your Productivity Tools in the UAE](https://heyonward.com/expand-productivity-tools-uae): Put your productivity platform in front of UAE enterprise buyers with zero upfront investment. Onward handles local sales, onboarding, and billing.
- [Sell Your Construction App in the UAE](https://heyonward.com/expand-construction-apps-uae): Reach construction and infrastructure buyers in Dubai and Abu Dhabi with zero upfront investment. Onward provides local sales, support, and procurement coverage.
- [Launch Your AI Support Platform in the UAE](https://heyonward.com/launch-ai-support-platforms-uae): Sell AI-powered support to UAE enterprises with zero upfront investment. Onward provides local sales execution, buyer onboarding, and regional billing.
- [Launch Your AI Sales Enablement App in the UAE](https://heyonward.com/launch-ai-sales-enablement-uae): Help UAE revenue teams adopt your AI sales platform with zero upfront investment. Onward sells locally—the demos, procurement, and renewals included.
- [Sell Your Observability Platform in the UAE](https://heyonward.com/expand-observability-tools-uae): Reach UAE enterprise IT and platform teams with zero upfront investment. Onward handles local sales, support, and billing for observability software.
- [Sell Your Data & Analytics Platform in the UAE](https://heyonward.com/expand-data-analytics-uae): Win UAE data and analytics budgets with zero upfront investment. Onward provides local sales, onboarding, and billing for enterprise buyers.
- [Sell Your Business Intelligence App in the UAE](https://heyonward.com/expand-business-intelligence-uae): Put your BI platform in front of UAE enterprise analytics teams with zero upfront investment. Onward handles regional sales and procurement.
- [Sell Your DevOps Tools in the UAE](https://heyonward.com/expand-devops-uae): Reach UAE platform and engineering teams with zero upfront investment. Onward sells your DevOps product locally—sales, onboarding, and billing included.
- [Sell Your Product & Design App in the UAE](https://heyonward.com/expand-product-design-apps-uae): Win UAE product and design teams with zero upfront investment. Onward is your local GTM partner for sales, support, and billing.
- [Sell Your Cybersecurity Platform in the UAE](https://heyonward.com/expand-cybersecurity-uae): Reach UAE enterprise and government-linked buyers with zero upfront investment. Onward handles local sales, procurement, and billing for security software.
- [Sell Your CRM in the UAE](https://heyonward.com/expand-crms-uae): Win UAE revenue teams with zero upfront investment. Onward sells your CRM locally—demos, procurement, billing, and renewals on a rev-share model.
- [Sell Your Project Management App in the UAE](https://heyonward.com/expand-project-management-uae): Reach UAE enterprise project teams with zero upfront investment. Onward provides local sales, onboarding, and billing for your platform.
- [Sell Your Internal Comms Platform in the UAE](https://heyonward.com/expand-internal-comms-uae): Win UAE enterprise comms budgets with zero upfront investment. Onward handles local sales, support, and billing for internal communications software.
- [Sell Your Real Estate Management App in the UAE](https://heyonward.com/expand-real-estate-management-uae): Reach PropTech and real estate buyers in Dubai and Abu Dhabi with zero upfront investment. Onward provides local sales, support, and billing.
- [Sell Your ERP in the UAE](https://heyonward.com/expand-erps-uae): Win UAE enterprise ERP evaluations with zero upfront investment. Onward handles local sales, procurement, and billing for operational software.
- [Launch Your AI Workflow Platform in the UAE](https://heyonward.com/launch-ai-workflows-uae): Sell AI workflow automation to UAE enterprises with zero upfront investment. Onward handles local GTM, compliance alignment, and billing.
- [Launch Your AI IT Ops Platform in the UAE](https://heyonward.com/launch-ai-it-ops-uae): Reach UAE platform and IT operations teams with zero upfront investment. Onward sells your AI IT ops product locally—sales, support, and billing included.
- [Sell Your FP&A Software in the UAE](https://heyonward.com/expand-fpa-uae): Win UAE finance and planning teams with zero upfront investment. Onward handles local sales, procurement, and billing for FP&A platforms.

## Guides and perspectives

- [Thoughts index](https://heyonward.com/thoughts): Guides on UAE and India market entry, readiness, and competitive strategy.
- [Thoughts llms.txt](https://heyonward.com/thoughts/llms.txt): Curated index of Onward's long-form expansion guides.
- [The Trillion-Dollar Digital Wave: Why India is the Ultimate Scale Engine for US Tech Companies](https://heyonward.com/thoughts/india-ultimate-scale-engine): With 958 million internet users, $176B in IT spending, and 2,100+ Global Capability Centers, India is a baseline requirement for global market leadership—not an optional PLG experiment.
- [The Cost of Delay: How Regional "Copycats" Are Stealing Market Share from US Tech Giants](https://heyonward.com/thoughts/cost-of-delay-regional-copycats): When US tech companies delay entry into the UAE and India, localized competitors fill the vacuum—and build multi-billion-dollar barriers to entry.
- [Is Your Startup Actually Ready for Market Expansion?](https://heyonward.com/thoughts/startup-ready-for-market-expansion): Expand too early and you fracture focus; wait too long and competitors lock up the market. Learn the readiness and necessity signals before you move.
- [Founder's Guide to UAE Market Entry: Launch Strategies & Pitfalls](https://heyonward.com/thoughts/founders-guide-uae-market-entry): For US Series A and B tech companies, the UAE offers ACVs 1.5x–2x higher than US mid-market deals—but success requires localized legal, infrastructure, and GTM execution.

## Optional

- [Sitemap](https://heyonward.com/sitemap.xml): Machine-readable list of indexable pages.
- [Robots](https://heyonward.com/robots.txt): Crawler access rules for this site.
